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CDD 6 months - Global Brand Manager - W/M - L9

  • Posted: 1 Oct 2021
  • Marketing
  • Paris
  • France

About the job

CDD 6 months - Global Brand Manager - W/M - L9

 

Danone EDPI (Essential Dairy & Plant-based International) is the biggest business unit in the company and the biggest fresh dairy business unit in the world. Activia, as the largest global fresh dairy brand in the world and the biggest brand in Danone EDPI, is sold in more than 70 countries and in 5 continents.

 

Now, the Activia Global Brand Marketing team is looking for a Global Brand Manager to join us together to accelerate the brand growth from October 2021 for a 6 month fixed-term contract. Job location is in Paris 9th.

 

YOUR MISSION & RESPONSABILITIES

  • Actively building the Brand growth plans for the next 3yrs, and define concrete actions in key markets to accelerate growth.
  • Rooted in a very accurate understanding of market and consumer data, this work it's aiming to identify the barriers to growth (what) and redefine the role of all the lever of the Marketing mix to drive growth (how), which includes Communication, Pack, Portfolio, A&P.
  • Deaveraging recommendation across CBUs will be also part of the project, since 1 formula won't fits all market that are currently in different maturity and growth stages.

 

 

 

About you

YOUR PROFILE

We are looking for an experienced marketer (+3yrs in the job) with a strong business acumen and good knowledge of the marketing mix levers.
Key profile features:

  • Degree in Marketing or Economics
  • Minimum 3yrs working experience in an organization
  • High business acumen , profiles that have worked in Business development/ growth are preferred.
  • Capacity to derivate conclusions form complex data analytics
  • Organized and Autonomous
  • English fluent/native

About us

Danone, "One Planet, One Health"... Why not you?


Danone is a company committed to an inspiring mission: "Bringing health through food to as many people as possible". This ambition manifests itself in concrete commitments to social and environmental issues, to local communities, to farmers, to our partners...

 

Danone enjoys leading positions in health food in 4 businesses: Fresh Dairy Products, Waters and Beverages, Baby Food and Medical Nutrition. With products present in over 130 markets, our portfolio includes internationally renowned brands (Evian, Volvic, Actimel, Alpro, Danette, etc.).

 

Come and grow with passionate and enthusiastic teams! You will discover an environment that favours proximity and encourages initiative. Come and contribute to a meaningful project.
 

Come and lead the "Revolution through Food" with us!

Application procedure

  • Resume and Cover letter

  • Interview #1

  • Interview #2

  • Welcome