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Summer 2024: Brand Marketing Intern, MBA

  • Posted: 8 Aug 2023
  • Marketing
  • United States
  • Hybrid
  • USD 1900.00-1900.00

About the job

About the Job:

Our Summer Internship Experience (SIE) is a 10-week program that allows students to dive into a project relevant to their studies to further grow and develop their learnings. During our 10-week program you will participate in trainings, development sessions, as well as lots of exciting programming!

The dates of our 2023 Program will be June 3rd, 2024 – August 9th, 2024 and will consist of a 37.5-hour work week.

  • You will assist in development and execution of brand product strategy and plans for product line(s).
  • You will drive brand value by utilizing basic consumer insight principles.
  • You will be contributing to the development of consistent brand plans to build brand equity as a means of attaining volume goals and long-term profit growth.
  • You will execute marketing initiatives including media, promotions, digital, direct mail/CRM, packaging, new product launches, direct responsibility over the management of applicable agency partners
  • You will Assist in financial analysis, competitive analysis, pricing analysis and category analysis. Identifying key trends and brand implications. Works with key decision tools and information sources.
  • You will be leading and interfacing with cross-functional teams to execute brand plans.

About you

  • You will be currently enrolled in an MBA program with a graduation date after August 2024
  • You will have 3+ years of prior work experience in a corporate environment
  • You will have proven proficiency in Microsoft Office (Excel, PowerPoint, Word, Outlook, Teams)
  • You will have excellent verbal and written communication skills
  • You may have prior experience in CPG
  • You will have strong, proven potential leadership skills
  • You will have excellent attention to detail

About us

At Danone North America, you’ll work with some of the best-known food and beverage brands in the world like Activia, Silk, Horizon Organic, Two Good, Oikos, evian, and Happy Family. You’ll be part of the largest Certified B Corp™ in the world, working together to make sure our brands create real benefits for people, communities, and the planet. We have 6,000+ employees across the U.S. and Canada. Come join our movement for a healthier world: One Planet. One Health BY YOU.

Danone North America doesn’t just welcome what makes you unique, we value it. We’re proud to be an equal opportunity and affirmative action employer. All hires to our team are based on qualifications, merit and business needs. We recruit, employ, train and promote regardless of race, color, religion, disability, sex, sexual orientation, gender identity, national origin, age, veteran status, genetic characteristic or any other protected status. Faithful to our values of openness and humanism, all of our employees share in the commitment to engage one another with dignity and respect. http://www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf https://www.dol.gov/ofccp/regs/compliance/posters/pdf/OFCCP_EEO_Supplement_Final_JRF_QA_508c.pdf