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Junior Market Strategy Manager (m/w/d)

  • Germany
  • Frankfurt am Main, Munich, Nürnberg
  • Hybrid
  • Permanent Full-Time
  • Posted: 17 Feb 2026
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Junior Market Strategy Manager (m/w/d)
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About the job

You love strong brands - we love strong personalities! Become part of Danone and our team with the successful brands Volvic, Aptamil, Activia, Actimel, Alpro and more.  

 

  • Understand various factors at play driving category and brand performance within the market and with our retailers by category management approaches, creating innovative sell-in stories and activation plans to drive growth
  • Defining these category, consumer and shopper insights into co-building the category vision for the category to guide all commercial teams in their executional plans, contributing to the overall category vision
  • Balances external realities with internal objectives and supports cross-functional commercial teams towards commercial execution excellence
  • Development and implementation of category-specific 4P strategies and tactics; Innovation GTM Strategy Crafting; Translation of the brand strategy into strong implementation plans in different sales channels cooperating with Marketing and Key Account
  • Ensure bottom up plans deliver against target, and capture risk and mitigation opportunities to gap close
  • Performance measurement and tracking (Listings, Innovations, Distribution) 
  • Ad Hoc reporting / presentations
  • Support on Cross-functional Topics (Product Visuals, Team Meetings Organization, Customer Meetings)
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About you

  • Relevant Business Degree, with a Sales, Marketing or Business management specialization
  • First experience in Marketing / Sales in FMCG are favourable, ideally in Shopper Marketing or Market Strategy
  • Strong analytical, conceptual and presentation skills
  • Advanced communication skills (written, oral and listening)
  • Highly intrinsic motivated to learn and develop (high flexibility, high motivation, resilience and agility)
  • Entrepreneurial Thinking & Solution-oriented
  • Experienced in MS Office: Excel, Word, Outlook, PowerPoint
  • Fluent in English and German

 

Start of the position is asap in our offices in Frankfurt, München or Nürnberg.

About Danone

OWN YOUR IDEAS 
In our culture, respect and team spirit are embedded at all levels: the best idea is not determined by the hierarchical level. 
OWN YOUR CAREER 
Your career path is not a one-way street. Individual career plans give you freedom and flexibility: We support you - e.g. with our coaching and mentoring offer 

OWN YOUR IMPACT 
A job means so much more than titles and earning money. With us you have the opportunity to really make a difference and improve the health of people and the planet. 

 

Our motto is: bring your own unique self to our teams. Regardless of gender, nationality, ethnic/social background, religion, disability, age, or sexual orientation—we value your uniqueness and look forward to receiving your application. #Dan'OwnYourUniqueness 

 

YOUR BENEFITS 

  • Modern office with open space

  • Mobile and flexible working

  • Various education opportunities

  • Pension

  • Pick & Choose from the categories Transportation, Health, Lunch, Childcare and more!

 

#LI-DACH

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Job details

Dedicated to bringing health through food to as many people as possible, we are a leading global food & beverage company built on four businesses: Essential Dairy and Plant-Based Products, Waters, Early Life Nutrition and Medical Nutrition. 

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