Your main mission will be to manage marketing projects related to the brand portfolio in collaboration with and under the supervision of the brand manager, following three key principles:

• Providing the company with an understanding of consumers’ needs, expectations and behaviours for their product line
• Actively participating in the marketing strategy; designing and implementing activation plans for their product line
• Closely monitoring the performance of their brands and of the competition through secondary data analysis

More specifically, the Marketing Intern will be expected to:

• Monitor and analyze the performance of the brands and markets concerned (ad hoc panels and surveys + competitive intelligence), predict their evolution (sales forecasts) and make recommendations
• Manage the brand on a daily basis: develop, implement and monitor various activation components (promotion, packaging, product) in collaboration with external suppliers and internal departments (product development, sales, purchasing)
• Help monitor and control the marketing budget on a regular basis (advertising, packaging design, promotions, surveys) and its impact on the brand’s P&L
• Actively participate in the development of the communication plan in collaboration with external suppliers
• Actively participate in strategic thinking and designing marketing plans in collaboration with the brand manager and senior brand manager
• Collaborate efficiently with the Danone Group’s global network (particularly the North America region)
  
  

Compensation for this internship is between $ 24.97 to $ 28.54 per hour, depending on the responsibilities of the role and the candidate’s educational background or program of study.

• Bachelor’s degree (in progress)
• Bilingualism is an asset (English and French)
• Sense of responsibilities, commitment and problem-solving skills
• Ability to manage multiple projects simultaneously
• Autonomy, initiative
• Leadership and interpersonal skills

What are you waiting for? Join our team and enjoy these exceptional benefits!

Danone Canada is a business unit of Danone and operates from headquarter offices in Boucherville, Quebec, and Toronto, Ontario. Danone Canada is the country’s largest consumer-facing B Corporation, demonstrating that the company meets the highest standards of social and environmental performance, accountability, and transparency. From year to year, Danone is recognized as one of Canada’s Top 100 Employers for its forward-thinking work environment and was awarded the Parity Certification Women in Governance for our commitment towards gender equality in the workplace. We have 500+ employees across Canada that are engaged and energized to deliver Danone’s mission: Bringing health through to food to as many people as possible, by working on strong brands such as Activia, Oikos, Danone, Silk, International Delight and many others. Come join our movement for a healthier world: One Planet. One Health BY YOU.

Danone Canada doesn’t just welcome what makes you unique, we value it. We’re proud to provide equal opportunities to all employees and applicants for employment without regard to cultural background, religion, disability, sex, sexual orientation, gender identity and expression or age. Faithful to our values of openness and humanism, all our employees share the commitment to engage one another with dignity and respect.

Please note that this posting has been written in the masculine form solely to shorten the text. We promote diversity and encourage all people with the skills mentioned in this posting to apply for this position.

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