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France
- Publié le: 22 Oct 2024
Where do you want to work?
A propos de l'offre
As the PRGM manager, you will assist in the formulation and implementation of PRGM strategies across various channels, ensuring alignment with the overall EVAI strategy. Providing analytical support and insights to aid in the decision-making process, leveraging data to drive business performance, monitoring and reporting on the effectiveness of PRGM activities, identifying areas for improvement and making recommendations for optimization.
As a PRGM Manager, you will be responsible for:
Analysis and follow-up of all promotions across KPIs such as Volume, Net Sales, profitability, and investment efficiency, to co-define strategic guidelines that enable a more efficient promotional strategy for each client and each brand.
Monitoring and analysis of promotional financial KPIs by client and brand.
Developing promotional policy recommendations, pricing policy suggestions, and evaluation of new formats and products in alignment with the company's strategy, adapting categories for a sustainable future.
Driving the search for business solutions/proposals to achieve the CO/NS targets outlined in the company's roadmap, managing KPIs such as price, portfolio, mix, and promotions.
Providing support to the team of NKAs and category managers on Revenue KPIs and encouraging the definition and implementation of action plans to meet internal objectives.
Facilitating monthly cycles on promotions with all sales teams, thoroughly analyzing impacts to enable quick identification of key issues to be discussed within the company.
Co-leading portfolio optimization initiatives, creating new promotional bundles, boxes, and strategy for promotions on innovation.
Being responsible for the monthly scorecard of our promotions: updating the management tool, analyzing and identifying alerts against the set objectives.
A propos de vous
4+ years’ experience in a similar role, with financial knowledge including P&L management, as well as price, promotion, and ROI analysis of promotional initiatives.
Previous experience in managing revenue growth, ideally within luxury brands and within a strong multinational FMCG company (spirits, high-end/premium).
- University Degree
- English fluent. Other languages are welcome (French/Spanish/Italian...
Open-minded attitude: Good listener, self-motivated with drive and passion.
Adaptability: Ability to easily adapt and leverage a truly international and multicultural environment to effectively engage people.
Planning: Ability to anticipate and plan ahead.
Team Player: Strong sense of general interest.
Networking: Skilled at building an internal network and comfortable working within matrix organizations.
Analytical skills: Proven negotiation abilities.
Communication: Effective communicator, influencer, with strong stakeholder management skills.
Project Management: Solid project manager and cross-functional team player, interfacing with local, central, and global teams from RGM, Sales, Finance, DP, Marketing, and IT/DATA teams.
About Danone
Our WHY is INVITING the WORLD to EXPERIENCE our BEST WATER BRANDS as well as PLANT BASED PRODUCTS.
We bring to life our iconic global brands EVIAN, VOLVIC and ALPRO.
At the same time, we take care of bringing plant-based food and drinks reflecting our desire to offer a wider choice to all consumers, especially the growing number of ‘flexitarians’ looking to diversify their protein sources, and people with dietary constraints or preferences.
We operate on a unique business model: partnership with local distributors. We work with more than 150 distributors, operating in more than 110 countries. The team behind it is no more than 100 people, with employees strategically based around the world. In fact, we are one of the most culturally diverse Business Unit in Danone with about 30 different nationalities located in over 20 countries.
When you join us, you will be amongst like-minded individuals – ambitious and hungry for more, flexible & autonomous, resilient in the face of challenges & driving change, high-performers & team players. Every individual makes a direct impact to our business results.
We are Evian Volvic Alpro International (EVAI).
The main objective/purpose of this role is to innovate, implement, maintain, oversee and control all G2M systems & KPIs, sales technologies for a cutting-edge sales information and support program, to drive optimization & productivity projects and capability programs. The manager has to guide sales management and upper management to contribute to business sales strategies and to contribute to the day-today business decision-making process.
