JOB MISSION:

As the Head RGM, you will be responsible for defining the category and PRGM strategy, as well as activation across all channels in collaboration with the finance, sales and marketing teams, with a strong focus on distributor models and export markets. You will ensure alignment with the EVAI strategy, and contributing to the day-today business decision-making process.

MAIN RESPONSABILITIES:

Price Revenue Growth Management (PRGM): Co Build a Global PRGM Guidelines, Pricing Optimization, Mix Management and Trade Terms.
• Design and execute global PRGM guidelines tailored to the unique dynamics of distributor-driven markets.
• Conduct in-depth price analysis to identify emerging trends and opportunities.
• Collaborate closely with Sales, Marketing, and Product Development teams to align revenue strategies with market demands.
• Analyze and optimize pricing structures for products to maximize profitability.
• Monitor and analyze key performance indicators (KPIs) related to product performance and revenue generation.
• Utilize consumer and market insights to identify and capitalize on market opportunities.

• Develop OBPPC analysis and offer strategies to maximise the growth and profit.
• Lead and mentor a team, fostering a culture of continuous improvement.
• Ensure profitable multi-category and multi-channel growth management, supporting cross-category sales teams (mandates, tariffs, budget)
• Methodologies & Processes, Harmonization KPIs
• Identification & Sharing Best Practices, Development Business cases to support the local PRGM Teams
• Lead specific value creation X – countries / Customers initiatives with leveraging consumer, shopper & channel / customers & categories insights
• Contribute to the roll out in local and the evaluation of the implementation & the value impacts [COCO/CANN – NS – MS]
• Support Global Customers Team for the optimization of our Trade Investments Management with the International Customers

Develop PRGM capabilities & the acceleration of the simplification & the harmonization of RGM KPIs, processes, data, systems and tools:
• PRGM Tools Animation: Operational Business contact for IT/ Data Team & country
• Identification business requirements in term of data & tools to accelerate the roadmap
• Co building & Support the Data Mgt & Key priorities with local
• Animation of the roll out KPis harmonization, Global & local process for the implementation of PRGM Tool
• Monitoring the Harmonization Tools by Country & the roadmap PRGM Tool
• Animation of the governance between global & local & owner of the upgrading of all guidelines with the support of local team

PROFESSIONAL EXPERIENCE: 8-12 years of relevant experience in Sales Management, Distributor
Management, and Key Account Management. In-depth knowledge of pricing
strategies and methodologies.

Our WHY is INVITING the WORLD to EXPERIENCE our BEST WATER BRANDS as well as PLANT BASED PRODUCTS.
We bring to life our iconic global brands EVIAN, VOLVIC & ALPRO.
At the same time, we take care of bringing plant-based food and drinks reflecting our desire to offer a wider
choice to all consumers, especially the growing number of ‘flexitarians’ looking to diversify their protein sources,
and people with dietary constraints or preferences.

We operate on a unique business model: partnership with local distributors. We work with more than 150
distributors, operating in more than 110 countries. The team behind it is no more than 100 people, with
employees strategically based around the world. In fact, we are one of the most culturally diverse Business Unit
in Danone with about 30 different nationalities located in over 20 countries.
When you join us, you will be amongst like-minded individuals – ambitious and hunger for more, flexible &
autonomous, resilient in the face of challenges & driving change, high-performers & team players. Every
individual makes a direct impact to our business results.

We are Evian Volvic Alpro International (EVAI).