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OUR CULTURE IS BUILT ON TRUST AND DRIVEN BY CARE

For more than a century, our purpose has shaped not only what we do, but how we work together. At Danone, our culture is built on trust, care and the belief that when people grow, our business grows too.

What our culture actually means for you

Values that have been here 25 years

The HOPE values (Humanism, Openness, Proximity and Enthusiasm) are not a recent rebrand. They've been part of Danone for more than 25 years, long enough to prove they're more than aspirations. 

 

They're brought to life through behaviours that guide how we collaborate, challenge ideas, support one another and grow.

60,000

danoners shaped our 5 behaviors

of employees chose to participate in our 2025 People Survey

above FMCG sector engagement benchmark

HOPE values have been part of Danone's DNA

THE HOPE VALUES

For more than 25 years, our four values "HOPE": HUMANISM, OPENNESS, PROXIMITY and ENTHUSIASM guide the way we behave every day,

the way we work and make progress in our business, the way we connect with our communities, and the way we develop people.

H

HUMANISM

 

People are at the centre of every decision. Not a philosoph, but a practice that shapes how managers lead and how teams work

O

OPENESS

 

Your ideas belong in the room. Openness at Danone means the hierarchy does not filter out good thinking before it reaches the right people.

P

PROXIMITY

 

Leaders stay close to their teams and to the reality of the business. Not managing from a distance. Being present, curious and connected.

E

ENTHUSIASM

 

Energy for the work and for each other. Danone moves fast

enthusiasm is how the pace stays sustainable and the mission stays real.

New things are always on the horizon

FIVE BEHAVIORS. BUILT BY DANONERS

Our values define what we believe. Our Danone Behaviors define how we bring those beliefs to life every day. Co-created with more than 60,000 Danoners, our Behaviors help us work better together and support the success of our Renew Danone strategy.

Put Danone First

We act and work as one team, across countries and functions.

Lead with people

We grow as leaders by developing others.

 

Keep it simple

We deal with complexity by bringing focus and a pragmatic approach.

Be accountable

We are decisive and fact-based.

THE DANONE BEHAVIOURS

Walk the talk

We do what we say, acting as role models.

OUR BEHAVIOURS IN ACTION

Meet some of the Danoners who bring our values and behaviors to life every day

Alexandra

Marketing Director Canada

 

Zakari

Communications &

Public AffairsManager Algeria

Henrique

Procurement Director Brazil

"The essence of strategy is choosing what not to do, and it's equally important to decide what to do and not do on a daily basis. Focus to drive results, impact, but also have fun doing it."

 

KEEP IT SIMPLE

"Engaging in a productive confrontation at the right time, we can address conflicts, resolve differences, and build stronger relationships. Stay authentic and coherent with yourself."

 

PUT DANONE FIRST

"Trust your team and delegate tasks according to each one's abilities. This not only relieves the workload but also empowers employees. Leading is more than guiding, it is inspiring and transforming."

 

LEAD WITH PEOPLE

OUR EXTERNAL RECOGNITIONS

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