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Turkey
- Permanent Full-Time
- Posted: 27 Aug 2024
Where do you want to work?
About the job
Danone Türkiye is looking for a talented colleague for the "Assistant Brand Manager - Transformation" position. Take this opportunity to GROW together!
- Work closely with GBM on brand growth & transformative plans including strategy development, innovation strategy & management, brand communication strategy & campaign activation management.
- Rigorous brand & market performance analysis
- Identify growth opportunities for the brands
- Lead with GBM the creation of both the short-term & long-term business & marketing strategies including prioritization & action plans
- Own & manage transformation & innovation projects in line with LIM process in collaboration with cross functional stakeholders , ensure projects are completed on strategy, on time and within budget
- Lead & execute brand communication campaign activations across all media touch points
- Contribute to the mix of Marketing and Brand Management projects enabling you to show the breadth and depth of your market & category knowledge
- Acts as the brand owner by displaying a constant challenger mindset with a desire to question the norm and always strives for excellence.
- Ensure a thorough market and competitive analyses and collaborate with S&I teams for facilitating consumer research and Brand Health Tracking
- Comply with regulatory and deal with related stakeholders cross-functionally
- Review channel, SKU and regional performance of the brand and work with C&CD and Sales Teams to drive brand activation plans
- Support implementation of all brand and campaign toolkits with C&CD Teams (Key Visual, print and digital materials, Q&As, all consumer promotions, joint business plans etc.)
About you
Hard skills:
- Marketing experience, ideally within FMCG min. 1-2 years
- University graduate from a reputable university, preferably management, economics, engineering or social sciences
- Familiar with the overall business environment and cross-functional dynamics (R&D, Finance, Operations, Strategy) of FMCG companies
- Excellent command of written and spoken English
- Proficiency in MS Office applications, preferably data knowledge on Nielsen database
- Ideally, experience in NPD development (insight generation, concept building, concept testing) & project management
Professional Attributes:
- Excellent communication skills, with the ability to simplify and deal with all kinds of different stakeholders cross functionally, across countries and management levels
- Deep consumer understanding, with a grounding in insights and analytics
- Business / commercial acumen, including financial and digital expertise
- Passion to growth and strong time management skill, ability to work in multiple projects.
- Team player, dynamic & hard working with enthusiasm, innovative person with effective communication skills
Project management skills:
- Organized, structured, and always have an overview of all the deliverables. Ability to bring multiple projects to a successful ending within the given timeframe and to work well and lead cross functional teams.
- Possess the skills to prioritize and simplify when needed.
- Ownership & leadership
Result driven:
- Not only focus on your own results, but always do what's best for the company and the brand.
- Ability to turn insight into action
- Self-starter & accountable
About Danone
Being a Danoner means that you create your own working experience.
You could design your own way of working with our hybrid working model.
You could work from any office on your office days! Our head office is in Ataşehir and hub office is in Levent.
You could decide your daily 8-hours of working period within our flexible-working hours practice.
While working remotely, you create your office comfort at your home with your ergonomics package.
We know that you will have home expenses during home office days. So, Danone supports you for your expenses with an allowance as well!
Summers are flexible here! You could work fully remote for 4 weeks during July and August.
We also enjoy Fridays during summer period between July and August by finishing our works by 15:00 and enjoy the rest of the day and starting the weekend earlier.
Danone offers various types of leave days to support Danoners’ work-life balance and well-being. We have a wide variety of leave types, such as in your first year 5 days of "Im New in Danone Leave"; 1 day of "My Future is Good Leave" for our social responsibility activities. These options cater to different aspects of employees' lives and needs, reflecting the company's commitment to not only professional growth but also personal and social responsibilities.
We are proud to promote diversity and equal opportunity within our teams. We believe that our differences will make a difference, and that an inclusive work environment will drive our growth as a company, as a team, and as individuals. We will therefore consider all implementations* by fostering an inclusive work culture where everyone can feel at home.
All nominations will be considered regardless of origin, background, religion, sex, sexual orientation, gender identity, disability.
Working with us is about being able to do things your way. The way you work, the way you develop, the way you progress, it’s all up to you.
Working here, you’ll need to enjoy a fast-paced environment, a little complexity and challenging tasks but it is packed with opportunities. You will work for some of the best-known brands in the world, such as Activia, Danone, Danino, Danette, Aptamil, Bebelac, Hayat, and Sırma, and we absolutely guarantee that you can just be yourself.
Be innovative and entrepreneurial and the impact you could make might just amaze you. Join our movement for a healthier world. One Planet One Health BY YOU.
What we offer
This is a visible position within the company, we offer opportunities where you can grow your expertise and have an end-to-end responsibility to drive "change" & "growth”. You will have a chance to experience 360 ways of working with multiple stakeholders. We develop talents and growth potential to enable strong career development for our employees.
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