Where do you want to work?
About the job
Danone France does not seek to be the best company in the world, but better for the world! That’s why our 26 brands in France are B Corp TM certified. *
B Corp is the compass of our CSR strategy! This certification allows us to challenge ourselves in order to continuously improve and measure our social and environmental performance.
At Danone, the vision of the Strategic Insights & Analytics (SIA) department is to inspire and provoke sustainable competitive growth, rooted in Human Insights & Analytics.
This CDI will take place in Paris, in our head office.
In this role, you will inspire, shape and influence the mid long-term strategy of water brands, while guiding marketing teams in developing both brand building and brand activations initiatives.
Your key responsibilities :
- Build and Implement the Research Roadmap for Volvic & European Beverages acceleration unit with the Global Marketing Team
Recommend the best learning plan - Manage the budget
Lead the ad hoc quantitative and qualitative research in collaboration with the research agencies & the local SIA teams in CBUs :
- Conduct research on innovation/renovation (concept, product, pack, price, format), communication (creative & media effectiveness tests), brand equity and others (audiences, trends, …)
- Foster strong collaboration with local SIA partners to maximize synergies, supporting in definition of methodologies and action standards for local projects.
Keep a pulse on the environment & connect data to act as a Strategic Planner :
- Review and summarize multiple sources (ad hoc research, competitors, trends, brand health tracking, sales, panel, consumer datas etc.. ) to build a strong understanding for the brand and identify new opportunities all year long, and for the annual brand planning
Be the voice of the consumer to maximize the SIA impact :
- Craft, present and defend recommendations based on research results.
- Be the SIA voice for Volvic in cross functional partners (Marketing, UX, R&I, IPRO), ensuring people centricity across the organization
- Embed marketing stakeholders in transversal programs (ex. consumer love, research protocols)
- Participate to the elevation of Insights by being an active member of the SIA team and being curious about new methodologies
Our employer commitments:
The guarantee of a relevant, competitive and scalable compensation package, through external benchmark and internal equity. It consists among other things of a fixed salary, an yearly bonus, gain sharing, and a Danone share.
Flexibility of work and workplaces, such as weekly homeworking.
Skills development for all, thanks to our Danone Academy France and through a year-round managerial conversation cycle.
The possibility to use up to 3 days a year of volunteering through the platform Vendredi.
Parenting policy benefits, such as extended Parental Leave (14 additional maternity/paternity days covered), or the ability to convert some earnings into time off
Other benefits include a complementary pension scheme, health care plan, CSE, 100% of the Navigo pass covered (if the role is in Paris).
About you
The criteria below remain indicative. A candidate who has a different combination of experience and skills could also be considered.
- Fluent English (French is a plus)
- Master’s degree (Bac+5) with a minimum of 6 years of successful experience in an insights role, client side, international scope and ideally in the FMCG sector.
- Rigor in data and project management
- Strong communication skills to engage the audience – verbal & written (synthesis & story telling)
- Willingness to drive business impact through connecting different data points
- Ability to foster strong relationships as the role involves collaboration with multiple stakeholders
- Ability to deal with uncertainties and ambiguities in a matrix organization
- Bring enthusiasm, proactivity and curiosity / willingness to learn, grow and develop yourself
Your main stakeholders and interactions :
- Global Marketing Team (Volvic + European Beverages Accelaration Unit)
- Research & Innovation, UX
- IPRO
- Global SIA teams (capabilities, water, ..)
- SIA water leads in market / CBUs
We are proud to promote diversity and equal opportunity within our teams. We believe that our differences will make a difference, and that an inclusive work environment will drive our growth as a company, as a team, and as individuals. We will therefore consider all applications* by fostering an inclusive work culture where everyone can feel at home.
We have also chosen to remove inclusive writing from our job offers because its complexity penalizes people with cognitive disabilities, including dyslexia, dysphasia, or apraxia.
*All nominations will be considered regardless of origin, background, religion, sex, sexual orientation, gender identity, disability…
About Danone
One Planet, One Health - BY YOU!
Our four core values "HOPE": HUMANISM, OPENNESS, CLOSENESS and ENTHUSIASM serve as our compass.
Every day, you will make decisions that impact our economic and societal performance, as well as our ability to achieve our ambitions.
At Danone, you can just be yourself. We are convinced that it is up to YOU to define how you work, develop and progress.
With us, you will work in a challenging, authentic, and caring environment.
Want to know more about the daily life of our danoners? Check out our LinkedIn page and our @DanoneTalentFrance Instagram account.
You want to take action to bring health through food to as many people as possible? Join us!
#LI-FR
