Danone is one of the biggest FMCG companies and is focusing on bringing health through food to as many people as possible. Do you want to join us to contribute to a healthier world? We are now looking for a:

Medical Brand Manager - Pediatrics Nutrition (Maternity Cover)

(Full-time, Location: Romania, Bucharest)

Nutricia is a key part of Danone’s unique health-focused portfolio supporting Danone’s mission to bring health through food to as many people as possible. As a brand born with purpose, we believe everyone has a right to know medical nutrition exists and understand the role it plays in improving health outcomes. It is why Nutricia commits to ensuring that as many people as possible have access to the lifesaving and life-changing medical nutritional solutions – through our medical nutrition portfolio combined with genuine care.
Our portfolio in Romania has brands such as: Nutridrink, Nutrison, Forticare

We’re looking for a Medical Brand Manager – Pediatrics Nutrition to lead marketing efforts in a key Therapeutic Area dedicated to children’s health. You’ll be responsible for developing, implementing, and evaluating targeted marketing plans to meet both short- and long-term brand objectives. In addition to brand leadership in the pediatric area, targeting both healthcare professionals and consumers/patients. Working closely with cross-functional teams, you’ll play a key role in advancing pediatric care and broader therapeutic impact through strategic, results-driven brand management.

Why should YOU apply right away?

If you need more than our great company culture, you should keep in mind the opportunity to

• Develop your career in a dynamic and purpose-driven environment
• Enjoy a flexible hybrid working setup (minimum 2 days/week in-office)
• Receive a medical subscription extended to your spouse and children
• Celebrate your birthday with an extra paid day off
• Explore thousands of courses through LinkedIn Learning, to boost your skills anytime
• Access Bookster – your gateway to inspiration and self-development through reading
• Benefit from our Employee Assistance Program for mental well-being and support
• Be part of a community that values your learning, health, and happiness every day

YOUR responsibilities as a Medical Brand Manager (Pediatrics Nutrition) will include (but not limited to):

• Develop and execute brand and marketing strategies for the Pediatric Therapeutic Area based on market and consumer insights.
• Analyze the pediatric nutrition market, including channels, competitors and stakeholders, channels, and competition, to identify growth opportunities
• Drive marketing initiatives to boost brand visibility, engagement, and performance.
• Lead the planning, execution, and optimization of communication strategies targeting both healthcare professionals and consumers/patients across multiple therapeutic categories within the portfolio.
• Manage digital channels including website content, social media, email marketing, programmatic campaigns, and CRM tools, ensuring alignment with brand and business objectives.
• Define and track key digital KPIs such as reach, engagement, conversion rates, click-through rates (CTR), cost-per-click (CPC), bounce rate, time on site, and campaign ROI to evaluate campaign effectiveness and inform future strategy.
• Collaborate with cross-functional teams (medical, regulatory, sales, digital, and external agencies) to ensure relevance, accuracy, and compliance of digital content across all touchpoints.
• Create compelling messaging and value propositions for HCPs and KOLs supporting advocacy and education in collaboration with cross-functional teams.
• Adapt and implement global initiatives, innovations, and best practices in the local market.
• Lead integrated campaign development and execution, ensuring a consistent omnichannel customer journey. Collaboration with cross-functional teams and external agencies.
• Monitor brand performance through KPIs, competitive analysis, and sales data; provide insights and strategic recommendations.
• Manage a portion of the A&P budget, ensuring effective allocation across digital and traditional channels to maximize return on investment.
• Ensure full compliance with internal policies, local regulations, and ethical standards; act as a brand ambassador, fostering collaboration and knowledge sharing across teams.

We are looking for a Medical Brand Manager (Pediatrics Nutrition) with the following profile:

• Minimum 3 years of experience in brand or product management within pharma or OTC.
• Proven ability to develop and execute brand strategies, manage campaigns, and collaborate cross-functionally.
• Understanding of healthcare regulations and industry compliance
• Confident communicator with excellent presentation skills
• Analytical mindset with experience in tracking brand performance, sales forecasting, and optimizing marketing mix and spend.
• Agile, proactive, and innovation-driven, with high standards for collaboration
• University degree in Medical, Pharmaceutical, Marketing or another relevant field
• Fluency in Romanian and English (spoken and written)
• Solid MS Office skills, especially in Excel

Danone’s mission is bringing health through food to as many people as possible and we want to invite people to join the movement for a healthier world. We recognize the power people should impact the world through their daily choices. Healthy food needs a healthy planet, and this is what our new signature One Planet One Health embodies.

We embrace diversity in our organization. This means giving full and fair consideration to all applicants without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, or disability status.

Are you interested in joining us?
Hit the “Apply” button.

Please note: The recruitment process, including all interviews and communication, will be conducted in English. Therefore, we kindly ask you to submit your application and CV exclusively in English. 
 
To comply with GDPR regulations, we cannot process your personal data without given consent. Therefore, we strongly recommend applying directly via our career website.