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Marketing

Sr. Market Intelligence Manager

  • Belgium
  • Bruxelles
  • Hybrid
  • Posted: 18 Nov 2025
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Sr. Market Intelligence Manager

About the job

The Strategic Insights & Analytics team is here to Inspire and Provoke Sustainable Competitive Growth, rooted in Human Insights & Analytics.​ As the Senior Market Intelligence manager you will be responsible to bring our category & competitive insights to the broader organization keeping the organization on their toes for competitive moves and closely monitoring our performance and weak signals to contribute to a winning plan.  

About you

Your main responsibilities will be: 

  • Leadership and Transformation: Set up new function within SIA and lead and develop team members.  

  • Market Analysis: Conduct market analysis to identify trends, opportunities, and threats at category level. Analyze competitive landscape and market dynamics. Translate data into actionable insights and strategic recommendations. 

  • Reporting and Communication: Responsible to upgrade and review the roadmap for reports and dashboards to enhance category & competitive insights in an efficient way.  

  • Impactful communication: Translate data and information into clear, actionable, and impactful insights and business recommendations utilizing best in class “story telling” and engaging communication. 

  • Budget & vendor relationship: responsible for the Market (RMS (NIQ/Circana/IQVIA)) and Yougov (shopper data) contracts & negotiations, as well as data quality and issues resolution.  

  • Cross functional Collaboration: Work with marketing, sales and commercial excellence to align market insights and key messages towards the broader organization. 

  • Lead competitive wargaming 2x/year.  

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About Danone

In order to succeed in this role you bring: 

  • Strong analytical and strategic thinking skills with the ability to simplify complexity. 

  • Proven ability to navigate matrix organizations and influence diverse stakeholders. 

  • Entrepreneurial mindset: solution-driven, open-minded, digitally savvy. 

  • Strong storytelling and presentation skills with natural impact. 

  • Experience shaping business decision-making through data analytics.  

  • You hold a Master Degree, preferable in Economics, Commercial Engineering, etc.   

  • You are fluent in English. Dutch and French are big assets.   

  • You have strong IT skills, esp. in Power BI and are a MS Office Excel wizard  

  • You have experience with RMS and Shopper data. Experience with pharma & homecare data is a plus 

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Job details

Dedicated to bringing health through food to as many people as possible, we are a leading global food & beverage company built on four businesses: Essential Dairy and Plant-Based Products, Waters, Early Life Nutrition and Medical Nutrition. 

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