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Canada
- Permanent Full-Time
- Posted: 14 Jul 2025
WAAR WIL JE WERKEN?
About the job
As part of this position, you will be accountable for:
Mission: In collaboration and under the supervision of the Senior Marketing Director and a Senior Brand Manager, you will be responsible to manage marketing projects for the brand portfolio with key responsibilities of:
- Providing the company with an understanding of the needs, expectations, and behaviors of consumers for product line
- Actively collaborate on the marketing and innovation strategy, design and implement the activation and launch plans for product line
- Closely monitor the performance of brands and competition through secondary data analysis.
More specifically:
- Manage the brand on a daily basis: develop, implement and monitor the various activation components (promotion, packaging, product, etc.), in collaboration with external suppliers and internal functions (product development, sales, agencies,…).
- Monitor and analyze brands and market performance within scope (panels and Ad Hoc studies + competitive intelligence), forecast their development (sales forecasts) and make recommendations.
- Monitor portfolio's marketing budget on a regular basis
- Actively participate in the development and implementation of the innovation and renovation plan, in collaboration with cross-functional teams.
- Actively collaborate in strategic thinking and creation of marketing plans in collaboration with the senior brand manager and senior marketing director.
#LI-NORAM
#LI-HYBRID
About you
The ideal candidate will have the following qualifications and competencies:
- Business degree in Marketing
- Marketing experience: 1-2 years of marketing experience
- Experience in sales in the CPG market an asset
- Accountable, committed and a natural problem-solver
- Agility in managing multiple projects simultaneously
- Aptitude/interest in data analysis and storytelling through data
- Energetic and dynamic
- Organized and detail oriented
- Open minded and curious
About Danone
Here are some of the reasons why you should join our team:
- Named one of Canada’s Top 100 employers for the 4th year in a row! Certified B Corporation.
- Work Environment: a flexible hybrid model that lets employees work with their managers to design a work model that best suits their needs. Onsite workplace features (flexible and collaborative working spaces, fresh fruits, yogurts, and plant-based products), onsite gym and fitness classes.
- Work Atmosphere: casual dress code, concierge services available throughout the year, employee sports teams, social committee, departmental-led events.
- Benefits & Compensation: retention and performance bonuses at all levels. Core Health plan paid 100% with no waiting period.
- Vacation & Personal Time Off: Danone’s innovative and flexible vacation policy, lets you take as much paid time off as you need. Summer schedule and no-meeting Friday afternoons.
- Training & Skills Development encourages ongoing employee development through a variety of in-house and online training initiatives, mentoring and leadership development programs.
- Community Involvement: founding partner of Breakfast Club of Canada and has worked alongside the organization for 25 years, helping kids develop their potential by giving them regular access to a nutritious breakfast in a comfortable environment.
