We are looking for a passionate and driven Brand Manager to join our LATAM Marketing team.

You will play a key role in growing our Early Life Nutrition category across the region and will be responsible for the brand management of Nutrilon and Bebelac.

This role covers a dynamic and diverse region of 20+ countries, operating through a distributor-led model, requiring strong cross‑market coordination, clarity in execution, and a highly collaborative mindset.

You will translate brand strategy into actionable plans, coordinate cross‑channel campaigns, and support high‑impact projects across multiple markets. You will be the engine behind brand execution, ensuring digital, BLT / ATL, and distributor activations land with excellence.

The key responsibilities are:

Business & Strategic Planning

• Track and interpret consumer trends, competitor activities, and market insights across LATAM.
• Analyze brand performance (sales, share, pricing) and identify opportunities and risks.
• Support the Senior Brand Manager in strategic planning, including innovation pipelines, brand communication, and channel strategy.
• Lead end-to-end innovation projects: opportunity assessment, concept development, claims alignment, creative assets, GTM planning, and post-launch evaluation.
• Coordinate with global, regional, and local teams to ensure smooth cross-functional alignment.
• Produce competitor and category reports that translate insights into clear recommendations.

Campaign & Activation Execution

• Coordinate execution of ATL, BTL, digital, social, influencer, OOH and TV campaigns.
• Work closely with agencies and internal teams (Digital, Medical, Sales, Regulatory) to deliver integrated activations.
• Partner with distributors on local implementation and measurement of campaigns.
• Manage cross channel assets, ensure proper localization, and maintain brand consistency.

Digital & Social Execution

• Own the social media content calendar for short-term and long-term brand campaigns.
• Collaborate with the digital team on new tools, engagement strategies, A/B testing, and optimization.
• Stay up to date with emerging digital trends and leverage them to innovate brand communications.

Project & Stakeholder Management

• Navigate a complex organizational matrix, aligning with global, regional, and local teams.
• Coordinate cross-border stakeholders to drive seamless project execution.
• Work together with the Project Manager to ensure smooth execution, clear timelines, and operational excellence.
• Coordinate with media, creative, and digital agencies to ensure timely delivery of assets.
• Maintain budget trackers, campaign reporting, and documentation.

• 3–6 years of experience in Brand Management or Marketing, ideally in FMCG, healthcare, or consumer goods.
• Strong understanding of digital marketing, influencers, social media, and multi-channel execution.
• Demonstrated experience in ATL/BTL campaign development and excellence in marketing execution.
• Proven ability to work on innovation projects (project management, claims, packaging, GTM).
• Experience working with agencies and coordinating multi-market projects.
• Analytical mindset with the ability to translate data into clear actions.
• Strong stakeholder management and communication skills.
• Organized, proactive, and comfortable working in a fast-paced, matrix environment.
• Fluency in English and Spanish.

At Danone we are committed to our mission “bringing health, through food to as many people as possible”. Working together to make sure that our brands, like Hipro, Nutricia, Alpro, Activia, Nutrilon and Evian, create real benefits for people, communities and the planet. You will be part of one of the largest Certified B Corps™ in the world. Being B Corp means to be part of a select movement of companies verified to be meeting the highest standards of social and environmental criteria and using business as a force for good. One Planet. One Health.

We Offer

All Danoners receive a complete package of benefits. This includes a competitive salary and yearly bonus, a premium free pension, 30 days of annual leave (with the opportunity to purchase more) and you will receive a monthly health care allowance.  In addition, you can get discount on your gym membership, and we offer initiatives focused on nutrition, physical, and mental health. We provide continuous learning opportunities through workshops, online courses and training sessions.

In the Netherlands we also offer a hybrid working environment which enables each team to meet our people's desire for flexibility. You can work from one of our People Hubs in Hoofddorp, Utrecht and Rijswijk or you can work from home.

What’s Next

It’s simple – hit the “apply” button before the application deadline of 25th of February. In order to comply with GDPR we can’t process your personal data without your given consent, so please apply directly via this website. Good luck! We can’t wait to meet you.
 
Need more information? Please contact Esther Vermeer, Talent Manager Sales & Marketing via esther.vermeer@danone.com.

* all applications will be considered for a vacancy without discrimination based on ethnicity, color, religion, sex, sexual orientation, gender identity, nationality, disability, or any other protected status.
 
We put people at the center of everything we do. Bring your unique perspective, ambitions and ideas to the table – the impact you could make might surprise you. We are committed to embrace diversity, nurturing an inclusive workplace where every individual is valued; Diversity, Equity, and Inclusion (DEI) is deeply embedded in Danone's DNA.

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