Contribute to the delivery of Danone mission by developing Danone categories in the Romanian market cross channel (retail, pharma, e-comm) in dairy, plant base and baby, assuring the Danone leadership in dedicated segments.
Identify and recommend category growth opportunities based on Danone performance inside dairy, plant base and baby; dedicated or cross category opportunities on selected partners.
Lead category conversation with selected clients (based on their size, openness to collaboration, impact on Category and Danone business). Prepare and validate inside RO TopLine team mid term plan.
Quarterly data reporting – based on Danone data partnership in alignment with Nielsen data.
Dedicated Nielsen category reports based on company needs.
Cross KPIs data analyses based on Danone SoM, SoS, trends and category evolution (Nielsen data & data partnership).
Assortment velocity exercise.
Inno planning & evaluation.
Monitors and publishes the information about the competitors’ activity and other market relevant information.
Drives the post-mortem process cross streams in inno – reno process.
Collaborates with the market research agencies and is involved in the elaboration of and running the market analysis relevant in building up the category stories.
Ensures the link between Marketing and Commercial departments, in order to provide efficiency in different programs’ implementation
Participates at external meetings and builds partnerships with key customers, to ensure the proper implementation of category management projects.
Acts as SPOC for category knowledge and field execution.
Coordinates bottom-up approach and local category management projects
About you
Category Management skills
Strong analytical and problem-solving skills
Excellent communication and negotiation skills
Experience in sales
Strong organizational and planning skills
Bachelor's or Master's degree in business administration, marketing, supply chain management or related field
Experience in the FMCG or retail industry is a plus
About Danone
What You'll Find In Danone
International work environment;
Hybrid and flexible working hours;
Competitive salary package and flexible benefits;
Medical subscription for you and your family members (spouse and children);
One free day to celebrate your birthday;
30 days to work from wherever you want;
Bonus on special events;
Bookster subscription;
Coffee, fruits and chocolate in the office;
Free yogurt.
We embrace diversity in our organization. This means giving full and fair consideration to all applicants without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, political opinion or disability status.
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Job details
Dedicated to bringing health through food to as many people as possible, we are a leading global food & beverage company built on four businesses: Essential Dairy and Plant-Based Products, Waters, Early Life Nutrition and Medical Nutrition.