Danone Türkiye is looking for a talented colleague for the "Head of EDP Dairy & Plant Based Products Marketing" position.

As a Head of EDP Marketing, you will be leading a team of 8 people and reporting to the Danone Turkey CMO.

The Head of EDP Marketing in Türkiye will lead the portfolio, driving category growth, innovation, and brand leadership across iconic brands such as Activia, Danone, and Alpro. As a strategic business leader, he/she will shape the long-term vision, accelerate profitable growth, and inspire a high-performing team to deliver meaningful impact for consumers, customers, and Danone.

If you are looking for a job to work in a dynamic, diverse, and growing business, you may be the perfect match for this position!  Take this opportunity to GROW together!

In this role you will;

• Define and lead the strategic roadmap for the EDP category, integrating consumer needs, market dynamics, and sustainability goals.
• Identify growth spaces and adjacencies across dairy and plant-based segments, translating them into actionable business plans.
• Represent Türkiye in global category meetings, advocating for local priorities and aligning with global ambitions.
• Lead category visioning, portfolio architecture, and innovation strategy to secure market leadership and long-term relevance.
• Govern the end-to-end portfolio strategy across brands and ensuring relevance, differentiation, and scalability.
• Build and manage a robust innovation pipeline, balancing renovation and breakthrough launches.
• Introduce agile methodologies and cross-functional sprint models to accelerate time-to-market and responsiveness.
• Partner with R&I to identify consumer-led innovation platforms and future-forward growth levers.
• Lead brand equity, positioning, and omnichannel storytelling across retail, digital, and experiential platforms.
• Ensure consistent brand positioning and storytelling, leveraging global toolkits while adapting to local market needs.
• Lead and collaborate media planning, campaign execution, and performance optimization in collaboration with internal and external partners.
• Champion ESG and advocacy integration into brand narratives and consumer engagement strategies.
• Manage agency and global/regional stakeholder relationships effectively.
• Build and lead a high-performing marketing team, fostering a culture of ownership, agility, and excellence.
• Act as a mentor and succession builder for future marketing leaders.
• Champion collaboration across Sales, Finance, Operations, Shopper, and Global/Regional teams.
• Own full P&L for the category, ensuring revenue, share, and profitability targets.
• Partner with Category Commercial and RGM teams to drive SKU strategy, pricing, and retail acceleration plans.
• Manage the marketing budget with efficiency and impact.
• Lead KPI tracking and performance reporting.

• Master’s or bachelor’s degree in related fields.

• Minimum 12 years of marketing experience in FMCG, with strong expertise in brand management and innovation and leadership.

• Previous experience in Food categories and exposure to multinational environments is a strong plus.

• Strategic and analytical thinker with a proven ability to turn consumer insights into actions.

• Demonstrated leadership experience in managing and developing teams in an international environment.

• Strong stakeholder management, communication and project management skills.

• Fluency in Turkish & English.

Being a Danoner means that you create your own working experience.

• You could design your own way of working with our hybrid working model.
• Our head office is in Ataşehir.
• You could decide your daily 8-hours of working period within our flexible-working hours practice.
• We know that you will have home expenses during home office days. So, Danone supports you for your expenses with an allowance as well!
• Summers are flexible here! You could work fully remote for 4 weeks during July and August.
• We also enjoy Fridays during summer period between July and August by finishing our works by 15:00 and enjoy the rest of the day and starting the weekend earlier.
• Danone offers various types of leave days to support Danoners’ work-life balance and well-being. We have a wide variety of leave types, such as in your first year 5 days of "Im New in Danone Leave"; 1 day of "My Future is Good Leave" for our social responsibility activities. These options cater to different aspects of employees' lives and needs, reflecting the company's commitment to not only professional growth but also personal and social responsibilities.
  
  

We are proud to promote diversity and equal opportunity within our teams. We believe that our differences will make a difference, and that an inclusive work environment will drive our growth as a company, as a team, and as individuals. We will therefore consider all implementations* by fostering an inclusive work culture where everyone can feel at home.

All nominations will be considered regardless of origin, background, religion, sex, sexual orientation, age, gender identity, disability.

Working with us is about being able to do things your way. The way you work, the way you develop, the way you progress, it’s all up to you.

Working here, you’ll need to enjoy a fast-paced environment, a little complexity and challenging tasks but it is packed with opportunities. You will work for some of the best-known brands in the world, such as Activia, Danone, Danino, Danette, Aptamil, Bebelac, Hayat, and Sırma, and we absolutely guarantee that you can just be yourself.



Be innovative and entrepreneurial and the impact you could make might just amaze you. Join our movement for a healthier world. One Planet One Health BY YOU.

At Danone Türkiye, inspired by our B Corp journey, we continuously challenge ourselves to improve and measure our social and environmental impact. This journey inspires us to constantly challenge ourselves, measure what truly matters, and create long-term value — not just for our business, but for our people, partners, communities, and future generations. If you’re looking to grow your career with purpose, you’re in the right place.

What We Offer

This is a visible position within the company, we offer opportunities where you can grow your expertise and have an end-to-end responsibility to drive "change" & "growth”. You will have a chance to experience 360 ways of working with multiple stakeholders. We develop talents and growth potential to enable strong career development for our employees.

What’s next?

Visit our website www.danone.com to discover more about us and to find out how you could be part of it all!

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