Danone MENA is looking for a talented Maghreb Marketing Activation Lead to be based in Algers, Algeria like you!

Join our Sales team as a Maghreb Marketing Activation Lead and play a key role in develop and execute Maghreb Annual Operating Plan for SN  brands, through cross-functional Alignment with HN leadership team, MENA regional Marketing, to drive sustainable and profitable growth in line with company vision to achieve country objectives & implementing Marketing plans strategies

BUSINESS CONTEXT & KEY CHALLENGES:

Maghreb Marketing Activation lead is fully responsible for executing marketing initiatives and activities for given brands. Maghreb Marketing Activation lead aligns with HN Leadership team and marketing department to ensure uninterrupted operation of SN business in Maghreb through efficient A&P planning and spending. Marketing Activation Manager contributes to market analysis using available resources efficiently according to internal/ local rules and regulations.

KEY ACCOUNTABILITIES

• participate in annual planning process (AOP) through monitoring & executing A&P Budget plans after alignment with HN Leadership team & regional marketing & Medical teams
• Collect and analyze data to understand market trends, competitor activities, and the behavior of a brand’s target audience and recommend actions to achieve annual sales and profit objectives.
• Based on Business needs communicated from Country HN Heads Develop, execute & monitor implementation of annual marketing plans.
• Lead product launches and portfolio management by analyzing sales data to update a brand or category portfolio.
• Be the liaison between Cross functional teams to ensure Implementation of Maghreb market plans.
• Administer and monitor marketing activities
• Track & follow up on A&P Budget planning & monitor A&P spent.
• Analyze the success of marketing campaigns and create reports.
• Support Maghreb team as needed, including PowerPoint presentations, Market/Competitive information, Market insight and customer presentations
• Gain in-depth understanding of the country objectives & priorities from Heads of HN & Country director to then align cross functionally on the plans needed to achieve country objectives.
• Communicate effectively with other departments within the organization and ensure understanding and proper alignment with all relevant stakeholders to marketing plans.
• Working closely with marketing and advertising counterparts, digital marketing firms, production companies and ensures that the brand strategy is being applied and executed consistently.
• Stay up to date on consumer and market insights such as sales volume, market share, profit projections, pricing and distribution.

About you

To be Successful in this role you must have:

• Master degree in Marketing.
• solide experience in Marketing in pharma /FMCG sector .
• Experienced in team Management .
• solide stackeholder management Skills and habity to work in cross functional.
• mastery of Microsoft Office
• French and english proficiency

Languages required:

• Proficiency in Arabic, English & French is a must

Danone Value:
Candidates are expected to adhere to Danone's core values: Humanism, Openness, Proximity & Enthusiasm.

About Danone

Danone is a world-leading food company operating in three business divisions: Fresh Dairy Products, Specialized Nutrition, and Waters.

Danone’s mission is Bringing health through food to as many people as possible, and we want to invite people to join the movement for a healthier world. We recognize the power people have in impacting the world through their daily choices. Each time we eat and drink, we vote for the world we want to live in. We believe a healthy body needs healthy food. And healthy food needs a healthy planet, and this is what our new signature One Planet One Health embodies.

What we offer

Working in Danone MENA is one of the best places to build a strong career through everyday learning, empowerment, and team collaboration in an open culture & environment. Our culture fosters autonomy and empowerment, where your everyday can be a fresh adventure - full of new possibilities and opportunities for your development.

Danone MENA doesn’t just welcome what makes you unique, we value it. We’re proud to be an equal opportunity employer, where all hires to our team are based on qualifications, merit, and business needs. We recruit, employ, train, and promote regardless of race, color, religion, disability, sex, national origin, age, genetic characteristic, or any other protected status. Faithful to our values of openness and humanism, all of our employees share in the commitment to engage one another with dignity and respect.

• Global exposure and growth opportunities.
• Competitive salary and benefits package.
• A culture that celebrates diversity, inclusion, and purpose.
• Access to learning programs and development opportunities.

What’s Next?

• If you are the Maghreb Marketing Activation Lead we are looking for, click on "apply" now before December the 16th.
• Closing Date: December 16, 2025
• For more information about Danone, its people, and its business, please visit www.danone.com

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