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Brand Manager HiPRO

  • Belgium
  • Bruxelles
  • On-site
  • Permanent Full-Time
  • Posted: 27 Jul 2026
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Brand Manager HiPRO

About the job

In this role you will be reporting into the Group Brand Manager Protein. You are part of team of 2 Brand Managers and 1 Jr. Brand Manager working on the HiPRO brand. 

The role will have a focus on leading the HiPRO brand in the Belgian market with support of the GBM, while also being responsible for some x-country BNL projects in close collaboration within the brand team.  

 

Your key responsibilities are:  

  • Continue to build our leading market position of HiPRO in Benelux and deliver brand growth  
  • Lead & liaise closely with x-functional teams to build relationships within the organization and (co-) lead the development & execution of HiPRO plans to win at 'point of sweat'  
  • Understand the BE protein market inside out and be the HiPRO key Country SPOC in BE for day to day topics 
  • Leading annual Brand Audit & Creating annual Growth Plan with x-functions   
  • Designing Growth Events locally & leading Creative Development   
  • Driving Local Reno/Inno projects 
  • In close collaboration within the team, build out the right 'sport brands' support model for the brand incl. partnerships, ambassadors, events     

About you

To be successful in this role, you bring: 

  • Proven track record in delivering business growth  
  • Successful campaign Management across channels (ATL/BTL): from ideation to execution, ensuring alignment with the brand identity and objectives.  
  • Performance Measurement and Analysis  
  • Proven track record of building an alternative agile support plan with strong route to market 
  • Demonstrated ability to lead innovation projects locally and at pan-EU level  
  • Deep understanding of sport brands, including experience with partnerships and ambassadors activation  
  • Experience on POS activations is a plus  
  • Communication Skills: Strong verbal and written communication.  
  • Analytical skills incl. the ability to derive strategies & actions based on market & consumer insights 
  • Relationship Building: Building relationships with global and EU team, sales, R&I, S&I and catman. 
  • Collaborative, open-minded & resilient     
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About Danone

In all our activities we respectthe Danonevalues that are fundamental to our company:Humanism, Openness, Proximity and Enthusiasm. These beliefs guide us in how we work and interact with each other. Do you share the same values, then Danone is certainly a good fit for you! 

At Danone, we are committed to fostering a diverse and inclusive workplace that drives our growth as a business, as teamsand asindividuals.  

Did you know that as a B-Corp certified company, Danone Belux meets the highest verified standards of social and environmental performance, transparency, and accountability? 

 

We offer

It is an exciting time to join Danone as a Sales Assistant Field. In our vibrant and international working environment you will be supported to learn new skills and to grow an impactful career aligned with your personal aspirations.

At Danone Belux, we offer a hybrid working environment which enables each team to meet our people's desire for flexibility.

 

What's next

It’s simple – hit the “apply” button now.

You have until 14th of August to apply, so waste no time! In order to comply with GDPR we can’t process your personal data without your given consent, so please apply directly via this website.

 

Do you want to know more about the daily life of our Danoners? Check out our Linkedinpage and our @danonecareersbenelux Instagram account. 

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Job details

Dedicated to bringing health through food to as many people as possible, we are a leading global food & beverage company built on four businesses: Essential Dairy and Plant-Based Products, Waters, Early Life Nutrition and Medical Nutrition. 

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