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Japan
- Permanent Full-Time
- Posted: 7 Jul 2025
Where do you want to work?
About the job
<Mission>
Contributing to the enhancement and preservation of corporate and brand value for Danone Japan’s corporate brand and product brands (such as Danone Bio, Oikos, Alpro, Baby Danone, Petit Danone, DANONE Yogurt, etc.).
-Supporting the achievement of each Business Unit’s mission, vision, and business objectives by leveraging the reputation of the corporate and product brands.
-To maximize stakeholder engagement and corporate value both internally and externally, valuable content is developed and proposed through communication platforms including press relations, external events, and owned media (such as the corporate website and social media).
<Essential function>
-Identify the communication needs and potential of brands and products, develop aligned external communication strategies, and execute them in a timely and effective manner.
-Optimize external communications projects and maximizing its business impact on brands and Danone Japan Corporate.
-lead the communication function in Crisis Management Team.
<Main responsibilities>
-Strategy planning and implementation: Annual strategy planning and implementation.
-Sensitive and Crisis Communications Lead: SNS monitoring before/during/after crisis, strategy planning and implementation working closely with BUCM, Legal and relevant functions.
-Online and offline media relations (Company and brands): Managing local media relations and cultivating strong media relationships, developing press events and materials for the media online and offline, identifying and maximizing media opportunities (newspaper, TV, magazine, Internet), managing interviews with company’s spokespersons, supporting and promoting Danone’s global and local initiatives, including Danone Nations Cup.
-Communication training & consultation: Consultation of who to speak what, why, when, where and how, e.g., media interviews, and providing media/communication training as needed.
-Company story telling: Identification & leveraging relevant global and local Company stories to build/maintain Danone Company’s image in Japan to inspire and engage stakeholders.
About you
<Education background >
• Bachelor’s degree required
<Technical Skills and Experiences required >
• 2 years or more experience in Corporate Communications, Product PR and PR agency management
• Experience in planning and executing corporate, brand, and product PR/communication strategies
• Knowledge, skills, and experience in sensitive and crisis communication
• Ability to write clear and simple messages for external audiences
• Project management skills
• Experience managing communication and event agencies
• Literacy and curiosity in the field of digital communication
• English reading and writing skills are preferred, but we welcome candidates who are not intimidated by English and are motivated to improve their English proficiency in the future.
<Competencies to be successful on the job>
• A proactive individual who takes ownership and shows strong commitment to their responsibilities
• A collaborative team player with the ability to work effectively in cross-functional teams
• A self-starter with the ability to prioritize and realistically lead strategies
• Able to make high-quality decisions based on risk assessment
• Strategic thinker who can adapt flexibly to complex situations
• Capable of making proposals to the global communication team and local senior management (including the President and leadership team) as needed
• Ability to detect, anticipate, and understand trends and opportunities (open to external benchmarks and new communication methods)
• Possesses business and digital insights from a communications/PR perspective
About Danone
Dedicated to bringing health through food to as many people as possible, Danone is a leading global food & beverage company built on three businesses: Essential Dairy and Plant-Based Products, Waters and Specialized Nutrition.
At Danone, we aim to inspire healthier and more sustainable eating and drinking practices, in line with our vision - Danone, One Planet. One Health - which reflects a strong belief that the health of people and the health of the planet are interconnected. We deliberately concentrate on high-growth and health-focused categories, and commit to operating in an efficient, sustainable and responsible manner.
Check out the link below to find out more about Danone in Japan.
Danone Japan is a certified B Corporation and is an Equal Opportunity Employer: Female / Minority / Disability / Marital Status / Sexual Orientation / Gender Identity
Danone Japan doesn’t just welcome what makes you unique, we value it. We’re proud to be an equal opportunity and affirmative action employer. All hires to our team are based on qualifications, merit and business needs. We recruit, employ, train and promote regardless of race, color, religion, disability, sex, sexual orientation, gender identity, national origin, age, genetic characteristic or any other protected status. Faithful to our values of openness and humanism, all our employees share in the commitment to engage one another with dignity and respect.
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