Assistant Brand Manager
- Posted: 28 Jun 2024
- Marketing
- ISTANBUL
-
Turkey
- On-site
AT A GLANCE, YOU WILL
About the job
Danone Türkiye is looking for a talented colleague for the "Assistant Brand Manager" position. Take this opportunity to GROW together!
- Work closely with GBM on brand growth plans including strategy development, innovation strategy & management, brand communication strategy & campaign activation management.
- Rigorous brand & market performance analysis
- Identify growth opportunities for the brands
- Lead with GBM the creation of both the short-term & long-term business & marketing strategies including prioritization & action plans
- Own & manage innovation projects in line with LIM process in collaboration with cross functional stakeholders , ensure projects are completed on strategy, on time and within budget
- Lead & execute brand communication campaign activations across all media touch points
- Contribute to the mix of Marketing and Brand Management projects enabling you to show the breadth and depth of your market & category knowledge
- Acts as the brand owner by displaying a constant challenger mindset with a desire to question the norm and always strives for excellence.
- Ensure a thorough market and competitive analyses and collaborate with S&I teams for facilitating consumer research and Brand Health Tracking
- Comply with regulatory and deal with related stakeholders cross-functionally
- Review channel, SKU and regional performance of the brand and work with C&CD and Sales Teams to drive brand activation plans
- Support implementation of all brand and campaign toolkits with C&CD Teams (Key Visual, print and digital materials, Q&As, all consumer promotions, joint business plans etc.)
About you
Hard skills:
- Marketing experience, ideally within FMCG min. 1-2 years
- University graduate from a reputable university, preferably management, economics, engineering or social sciences
- Familiar with the overall business environment and cross-functional dynamics (R&D, Finance, Operations, Strategy) of FMCG companies
- Excellent command of written and spoken English
- Proficiency in MS Office applications, preferably data knowledge on Nielsen database
- Ideally, experience in NPD development (insight generation, concept building, concept testing) & project management
Professional Attributes:
- Excellent communication skills, with the ability to simplify and deal with all kinds of different stakeholders cross functionally, across countries and management levels
- Deep consumer understanding, with a grounding in insights and analytics
- Business / commercial acumen, including financial and digital expertise
- Passion to growth and strong time management skill, ability to work in multiple projects.
- Team player, dynamic & hard working with enthusiasm, innovative person with effective communication skills
Project management skills:
- Organized, structured, and always have an overview of all the deliverables. Ability to bring multiple projects to a successful ending within the given timeframe and to work well and lead cross functional teams.
- Possess the skills to prioritize and simplify when needed.
- Ownership & leadership
Result driven:
- Not only focus on your own results, but always do what's best for the company and the brand.
- Ability to turn insight into action
- Self-starter & accountable
About us
Working with us is about being able to do things your way. The way you work, the way you develop, the way you progress, it’s all up to you.
Working here you’ll need to enjoy a fast-paced, complexity and it can get a little challenging. But it’s packed with opportunities. You’ll work with some of the best-known brands in the world, such as Activia, Danone, Danino, Danette, Aptamil, Bebelac, Hayat, and Sırma, and we absolutely guarantee that you can just be yourself.
Be innovative and entrepreneurial and the impact you could make might just amaze you. Join our movement for a healthier world. One Planet One Health BY YOU.
We offer
This is a visible position within the company, we offer opportunities where you can grow your expertise and have an end-to-end responsibility to drive "change" & "growth. You will have a chance to experience 360 ways of working with multiple stakeholders. We develop talents and growth potential to enable strong career development for our employees.
What’s next?
Visit our website www.danone.com to discover more about us and to find out how you could be part of it all!
#LI-TU
MILANO, Italy
PARIS, France
