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Brand Manager – Temporary 12 Months - Yogurt Category - Danone Canada

  • Canada
  • Boucherville, Toronto
  • Hybrid
  • Permanent Full-Time
  • Posted: 22 Jul 2025
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Brand Manager – Temporary 12 Months - Yogurt Category - Danone Canada
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About the job

We are looking for an exceptional marketer to join the Danone Canada team as a Brand Manager, based in either our Toronto or Boucherville locations. This role will help elevate a group of exciting brands and continue to drive strong growth.  

 

As part of this position, you will be accountable for:

 

Mission: Manage the set of brands in collaboration with and under the supervision of the Director of Marketing following two major priorities:

  • Development of strong marketing programs based on a deep understanding of consumers' needs, expectations, and behaviors for the brands
  • Actively participate in the execution of marketing strategy, design, and implementation of plans dedicated to the brands.

 

More specifically:

 

  • Develop and implement the Brand Marketing strategy for Canada
  • Develop and implement the communication plan including traditional media, digital and social media strategy, as well as brand influencer and ambassador programs, in collaboration with external suppliers.
  • Develop and implement the in-store activation plan, in collaboration with the sales team.
  • Monitor and analyze the performance of the brands and markets concerned (internal data, Nielsen, panels and Ad Hoc studies, competitive intelligence), forecast their changes (sales forecasts) and propose recommendations.
  • Manage the brand on a day-to-day basis by developing innovative marketing strategies to implement them and to follow the different execution components (promotion, packaging, price, product, etc.), in collaboration with external suppliers and internal departments, Purchasing, etc);
  • Work effectively with Danone Group's global network (including Danone USA);
  • Monitor and control the marketing budget (Pub, Pack, Promo, Studies) and its impact on the profitability of its brand.
  • Contribute to the development of the Assistant Brand Manager

#LI-NORAM

#LI-HYBRID 

About you

The ideal candidate will have the following qualifications and competencies:

 

  • Bachelor of Business Administration with specialization in Marketing;
  • Holding a master’s degree in Marketing, or, and an MBA are assets.
  • Excellent communication skills in French and English, both oral and written;
  • Experience in brand management: minimum of 2 years as a brand manager.
  • Experience in marketing research and mastery of Nielsen and Homescan tools;
  • Rigor, capacity for analysis and synthesis;
  • Autonomy, initiative, and flexibility
  • Leadership and interpersonal skills;
  • Team spirit.
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About Danone

Here are some of the reasons why you should join our team:

  • Named one of Canada’s Top 100 employers for the 4th year in a row! Certified B Corporation.

 

  • Work Environment: a flexible hybrid model that lets employees work with their managers to design a work model that best suits their needs. Onsite workplace features (flexible and collaborative working spaces, fresh fruits, yogurts, and plant-based products), onsite gym and fitness classes.

 

  • Work Atmosphere: casual dress code, concierge services available throughout the year, employee sports teams, social committee, departmental-led events.

 

  • Benefits & Compensation: retention and performance bonuses at all levels. Core Health plan paid 100% with no waiting period.

 

  • Vacation & Personal Time Off: Danone’s innovative and flexible vacation policy, lets you take as much paid time off as you need. Summer schedule and no-meeting Friday afternoons.

 

  • Training & Skills Development encourages ongoing employee development through a variety of in-house and online training initiatives, mentoring and leadership development programs.

 

  • Community Involvement: founding partner of Breakfast Club of Canada and has worked alongside the organization for 25 years, helping kids develop their potential by giving them regular access to a nutritious breakfast in a comfortable environment.

 

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